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MasterClass vs IImagined

People buy these two for different reasons. MasterClass is a streaming service: well-known practitioners talking through how they work, in short, polished video lessons across more than 200 classes. IImagined is closer to a set of manuals: four written programs on building an online business by yourself, with a live call each week. One is for perspective, the other for instructions.

Reviewed . IImagined publishes this page and sells one of the two things on it, so everything about MasterClass is taken from MasterClass's own pages and linked. Prices and terms change: check those pages before you pay.

The short answer

Choose MasterClass if you want to hear how people at the top of a field think, across many fields, for A$15 a month billed annually in Australia. Choose IImagined if you want step-by-step instructions, working files and a weekly live call on one of four online-business subjects, and will pay $99 a month for that.

Choose MasterClass if

  • You want perspective and motivation from famous practitioners: 200+ classes across business, writing, film, food, music, sport and more.
  • You want to watch or listen. Classes play on a phone, a computer or a TV, and some have an audio-only mode.
  • You want the lower price. Standard is A$180 a year in Australia. IImagined is $890 a year in US dollars.
  • You want to share an account. Plus allows 2 devices at once and Premium allows 6.

Choose IImagined if

  • You want instructions you can follow this week, with the templates, checklists and spreadsheets that go with them.
  • Your subject is Instagram growth, AI characters, digital products or an AI SaaS.
  • You want a person to answer your own question. All Access has a live call every week; the MasterClass coaching product, On Call, is an AI and is sold separately.
  • You want to pay by the month. MasterClass memberships are billed for the year.

The facts, side by side

Each row shows the date it was checked and numbered links to the pages it was read from.

marks the side the facts favour on a row: MasterClass on 2, IImagined on 3. Rows without a mark are even, or come down to what you want.

Compared
MasterClassVideo classes from well-known practitioners
IImaginedFour programs, one membership
What it is16
A streaming service for watching or listening to video lessons taught by well-known practitioners.
A membership, All Access, that opens four programs about building an online business by yourself: Instagram Ignited, AI Influencers, Digital Products and AI SaaS Builder. Founded in 2024.
Who teaches17
Advantage: More than 200 instructors MasterClass describes as the world's best, in fields from cooking and writing to business and sport.
One teacher: Anyro, the founder, who teaches all four programs.
Catalogue17
Advantage: 200+ classes, with new ones added every month. A class has about 20 video lessons averaging 10 minutes each.
Instagram Ignited (24 lessons), AI Influencers (39 lessons), Digital Products (27 lessons) and AI SaaS Builder (52 lessons), plus a free Futures Trading course of 27 lessons.
Subjects17
Thirteen categories on the home page, among them business and entrepreneurship, film and TV, food and drink, music, writing, and science and technology.
Four: Instagram growth, AI characters, digital products and building an AI SaaS.
Lesson format16
Video, with an audio-only mode on some classes. Smartphone, computer, Apple TV, Amazon Fire TV and Roku.
Written lessons you read at your own pace, with templates, checklists and spreadsheets. No video lectures.
Certificates356
Not part of a membership. MasterClass Certificates are separate courses of 15 to 20 hours, and its terms say a certificate is not equivalent to a degree, diploma or professional credential.
None. IImagined issues no certificate and is not accredited.
Coaching and community146
A members-only newsletter and a member community. Coaching is On Call, an AI product in beta that is sold separately.
Advantage: A live coaching call every week and a members-only Discord, both included in All Access.
Free to start18
No free trial is listed. An email sign-up sends sample lessons, and members get 14-day guest passes to share.
Advantage: A free account holds the Starter Kit (5 working files), the first lesson of each program and the Futures Trading course. The calculators at /tools are free too.
Refunds159
A full refund within 30 days of first buying a membership. Renewals are not refunded.
30-day money-back guarantee on your first payment, monthly or yearly. Renewals are not refunded, except where the law requires.
Billing26
Annual only. The three plans are priced by the month and charged for the year.
Advantage: Monthly or yearly.
If you stop paying159
The membership does not renew, and access continues to the end of the year you paid for. Nothing is refunded for the unused part.
Cancel any time. Access runs to the end of the period you paid for, then stops.

Where each one is stronger

MasterClass

  • The people teaching

    MasterClass builds each class around a practitioner known for the work: its coaching product alone names Chris Voss, Mark Cuban and Gordon Ramsay. IImagined has one teacher, its founder. 147

  • Breadth for the price

    All 200+ classes on one membership from A$15 a month, billed annually, in Australia. IImagined covers four subjects for $99 a month in US dollars. 26

  • Made to be watched anywhere

    Lessons average 10 minutes and play on phones, computers and TV apps, with downloads on the Plus and Premium plans and an audio-only mode on some classes. IImagined lessons are text in a browser. 126

IImagined

  • Instructions, not inspiration

    A MasterClass class is about 20 lessons of 10 minutes, a little over three hours of one expert's approach. Instagram Ignited alone is 24 written lessons, and each program comes with files to fill in: hook templates, pricing sheets, calculators. 178

  • A human coach, included

    All Access includes a live coaching call each week and a members-only Discord. MasterClass sells coaching as On Call, where you role-play and get guidance from an AI version of an instructor, from A$13.00 a month in beta. 46

  • Free before you pay, monthly once you do

    A free IImagined account holds the Starter Kit and the first lesson of every program, and All Access can be paid a month at a time. MasterClass lists no free trial and bills the year up front, with a 30-day refund if it is not for you. 128

Who each one suits

  • You want to be a better writer, cook, musician or leader

    Pick MasterClass

    MasterClass has classes on all of these from people who do them at the highest level. IImagined teaches none of them. 1

  • You want something worth watching in the evening

    Pick MasterClass

    Ten-minute lessons on a TV app, with an audio-only mode for the commute. That is what the product is built for. 1

  • You have an Instagram account, a product idea or an app to build

    Pick IImagined

    IImagined's programs are written as steps to carry out, and the weekly call is for the question the lesson did not answer. 67

  • You want a certificate for your CV

    Pick MasterClass

    Neither membership includes one. MasterClass sells Certificates courses separately, starting at $299, co-created with organisations such as Microsoft and Uber. IImagined has no certificate at any price. 36

  • You want both the mindset and the method

    Use both

    They overlap very little. A MasterClass business class gives you how a founder thinks; an IImagined program gives you the spreadsheet. MasterClass is the cheaper one to start with. 17

What each one costs

MasterClass sets prices by country and its pages were read from Australia, so its membership and On Call prices here are in Australian dollars (A$). Its Certificates page gives a dollar price with no currency label. IImagined has one price, in US dollars, so the two columns are not in the same currency.

marks the side the facts favour on a row: MasterClass on 1, IImagined on 1. Rows without a mark are even, or come down to what you want.

Compared
MasterClassVideo classes from well-known practitioners
IImaginedFour programs, one membership
Lowest plan126
Advantage: Standard: A$15 a month, charged as A$180 a year. 1 device, no downloads.
All Access: $99 a month or $890 a year.
Middle plan26
Plus: A$23 a month, billed annually. 2 devices, downloads for offline viewing.
One plan. Nothing is held back for a higher tier.
Top plan26
Premium: A$30 a month, billed annually. 6 devices, downloads for offline viewing.
The same plan.
Paying by the month26
Not offered. Every membership is annual.
Advantage: $99 a month, cancel any time.
Sold separately346
Certificates courses from $299 each. On Call AI coaching from A$13.00 a month, in beta.
Nothing. Coaching, the community, 5 members-only tools and the files that go with each lesson are included.
Refund window59
30 days from first purchase of a membership. 7 days for On Call.
30 days on a first payment.

Questions people ask

Is MasterClass or IImagined better?

Neither is better in general, because they are for different things. MasterClass is better for learning how accomplished people think and work, in 200+ video classes across many fields. IImagined is better for carrying out one of four online-business projects step by step, with written lessons, working files and a weekly live call. MasterClass costs much less. 16

How much does MasterClass cost compared with IImagined?

In Australia, MasterClass has three plans billed annually: Standard at A$15 a month (A$180 a year), Plus at A$23 a month and Premium at A$30 a month. They differ by the number of devices and by offline downloads, not by which classes you get. IImagined All Access is $99 a month or $890 a year, in US dollars. 126

Does MasterClass give certificates?

Not with a membership. MasterClass Certificates are a separate product: courses of 15 to 20 hours with quizzes, a capstone project and a shareable certificate, starting at $299. Its terms say a certificate is not equivalent to a degree, diploma or professional credential. IImagined gives no certificate. 356

Does MasterClass have a free trial or a refund?

It lists no free trial, but every plan has a 30-day guarantee: ask within 30 days of buying and MasterClass refunds the full amount. Renewals are not refunded. IImagined refunds a first payment within 30 days too, and has a free account you can use before paying anything. 1259

Does MasterClass offer coaching?

Through a separate product called On Call, which offers role-play and guidance from AI versions of its instructors and was in beta from A$13.00 a month when read. It is not a call with a person. IImagined All Access includes a live coaching call every week. 46

Can MasterClass teach me to grow on Instagram or sell digital products?

Not as a step-by-step course. A MasterClass class is one practitioner's approach to their field in about 20 short lessons, and its categories are broad ones such as business and entrepreneurship. Instagram Ignited (6 modules and 24 lessons) and Digital Products (8 modules and 27 lessons) are written as procedures to follow, with templates and spreadsheets. 17

Sources

Each page was read on the date beside it. The links open the current version, which may have changed since.

  1. 1MasterClass: home page and its questions
  2. 2MasterClass: membership plans
  3. 3MasterClass: Certificates
  4. 4MasterClass: On Call
  5. 5MasterClass: Terms of Service
  6. 6IImagined: All Access
  7. 7IImagined: the four programs
  8. 8IImagined: free Starter Kit
  9. 9IImagined: refund policy

See the work before you pay for any of it.

The free Starter Kit is 5 working files, one from each IImagined program and one from the trading course: 32 fill-in-the-blank hooks, an AI character bible, a pricing worksheet, a unit economics calculator and a position size calculator. They open in your browser with a free account.

Get the free Starter Kit

If the kit is useful, All Access is the paid step: $99 a month or $890 a year for the four programs, the weekly coaching call and the community, with a 30-day money-back guarantee.