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A marketing model representing the customer journey from awareness to purchase. Funnels typically include lead magnets, email sequences, sales pages, and upsells designed to convert prospects into customers.
A funnel starting with a free PDF guide, followed by a 5-email nurture sequence, leading to a $297 course offer with a $497 upsell.
A well-designed funnel can increase conversion rates 3-10x compared to direct selling.
A free resource offered in exchange for contact information (usually email). Lead magnets attract po...
The use of email to promote products, build relationships, and nurture leads. Despite social media's...
The percentage of users who take a desired action (purchase, sign up, click) out of total visitors o...
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