- Free
- No signup
- Long-form and Shorts
- Copyable estimate
YouTube Money Calculator
See what your YouTube views are worth: views times your own RPM for long-form and Shorts, plus sponsorships and memberships, per month and per year, and how many views it takes to reach a monthly goal.
Your views
I know my
Your RPM
Placeholder, not an average: YouTube publishes none. Use the RPM in your YouTube Studio analytics.
Also a placeholder. Shorts RPM is per 1,000 engaged views.
Only know your CPM? Estimate an RPM
What advertisers pay per 1,000 playbacks that showed an ad.
Your own figure from analytics; this default is a placeholder.
About $2.20 RPM
CPM x share of views with an ad x your 55%. Rough: RPM also includes YouTube Premium and other income, and a view can show more than one ad.
Other income (optional)
What brands pay you directly. YouTube takes no share.
What you need for a monthly goal
Set to 0 to hide the goal.
Your YouTube earnings
Per month
$110
$1,320 a year at this pace · 250,000 views a month
- Long-form ads
- $100
- Shorts
- $10
- Sponsorships
- $0
- Memberships (your 70%)
- $0
Goal: $1,000 a month
11% of the way there
To close the $890 gap with ads alone you need about 445,000 more long-form views a month at $2 RPM, or 17,800,000 more Shorts views at $0.05.
Ad income needs the YouTube Partner Program: 1,000 subscribers plus 4,000 long-form watch hours in 12 months or 10 million Shorts views in 90 days.
Grow the views the math depends on
Instagram Ignited, included in All Access, covers hooks and retention for short-form video and the ways to earn from an audience, with rate cards for brand deals. Start with the free Starter Kit: working files from the programs that open in your browser.
How YouTube earnings are worked out
Long-form = views / 1,000 x long-form RPM Shorts = views / 1,000 x Shorts RPM Memberships = members x price x 70% Per month = ads + sponsorships + members Per year = per month x 12 Views for goal = gap / RPM x 1,000
RPM is the number to use, not CPM. YouTube Help's ad revenue analytics page defines RPM as what you earn per 1,000 views after YouTube's revenue share, counting views with no ad, and CPM as what advertisers pay per 1,000 ad impressions before that share. So the calculator does not take YouTube's cut off your RPM a second time.
The shares, from YouTube's partner earnings overview (checked October 2026): 55% of net ad revenue on long-form watch page videos, and 45% of the revenue allocated to you from the Shorts Creator Pool by your share of views. Memberships pay 70% after taxes and fees, per YouTube's memberships help page (checked October 2026). Ad income starts only once you are in the YouTube Partner Program: 1,000 subscribers plus 4,000 public watch hours in 12 months, or 10 million public Shorts views in 90 days (checked October 2026).
YouTube publishes no average RPM for any niche or country, so this page shows no presets. The defaults are placeholders to show the arithmetic; replace them with the RPM in your own analytics, which moves with your audience, topic and the season.
Not included: income tax, network or agency cuts, Super Chat, Super Thanks and merch. This is an estimate, not a forecast of what you will earn.
Questions
How much does YouTube pay per 1,000 views?
There is no fixed rate. What you earn per 1,000 views is your RPM, and it varies by channel, audience location, topic, season and format. YouTube publishes no average RPM, so any single number you see online is one channel's result or a guess. Your own RPM is in YouTube Studio analytics once you are in the YouTube Partner Program; put it in this calculator.
How much money is 1 million views on YouTube?
One million views earns 1,000 times your RPM. At an example RPM of $2 that is $2,000; at an example Shorts RPM of $0.05 it is $50. Both rates are made up for the arithmetic, so use your own. Sponsorships and memberships are paid separately and can be worth more than the ads.
What is the difference between RPM and CPM on YouTube?
YouTube Help defines CPM as what advertisers pay per 1,000 ad impressions, before YouTube takes its share. RPM is what you earn per 1,000 views after YouTube's share, and it counts views that showed no ad, so RPM is lower than CPM. For Shorts, RPM is calculated per 1,000 engaged views.
How much of the ad money does YouTube keep?
Under YouTube's partner terms, creators get 55% of net revenue from ads on long-form videos on the watch page, so YouTube keeps 45%. For Shorts, creators get 45% of the revenue allocated to them from the Shorts Creator Pool, based on their share of views. Your RPM already has these shares taken out.
How many subscribers do you need to get paid on YouTube?
To share ad revenue in the YouTube Partner Program you need 1,000 subscribers plus either 4,000 public watch hours on long-form videos in the last 12 months, or 10 million public Shorts views in the last 90 days. Before that, views earn no ad money, whatever the calculator shows.
How much do YouTube channel memberships pay?
YouTube Help says creators get 70% of membership revenue after applicable taxes and fees, and some networks take an extra share. The calculator applies 70% to the price you enter, so where sales tax applies the real figure is a little lower.
Does this calculator include tax?
No. It shows creator earnings before income tax and any network or agency cut.
Want the whole scenario?
The All Access tools take this job further. Open one to see what it does.